How to explode your Network Marketing Business on the Internet

Archive for the ‘MLM Training’ Category

MLM Goals - How To Set Goals Effectively

Monday, February 11th, 2008

Most Network Marketers are taught to establish goals or visions to give themselves a destination to carry on when the times get tough. Unfortunately, for most the struggle becomes to big, and no matter how important their goals they simply quit before they are realized.

I have been thinking about this recently in my own business, and I have done three things that help me tremendously, so I thought I should share them so that others may benefit.

1. Big Goals - I always start with my biggest goals first. These are goals that I would like to realize in 3 to 5 years. These are important because they let you dream big and these goals give you the freedom to do exactly that.

2. 6-12 Month Goals - I typically do this at the beginning of the year, but do it whenever it makes sense to you. What I do is take a sheet of paper and write down specific goals to be completed during these time periods. Typically these are task oriented or project oriented. So in my particular business it is setting goals for web site traffic, number of new leads per day and products that I would like to develop for my team and customers.

3. Weekly Based Task List - At the start of each week I indentify the imporant tasks I need to accomplish to work towards my 6 to 12 month goals. These tasks are in addition to the normal tasks I do simply to keep my business running from day to day.

When you break you goals down into specific action and short term tasks and goals, it is much easier to keep moving forward towards you “big dream” goals that you will eventually realized by staying on task.

I am reminded of the question “How do you eat an elephant?”…..”one bite at a time!”

Simply by taking small “bites” on a daily basis eventually you will have “eaten” the entire goal - and you will have realized substantial progress in your business.

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MLM Success - Get Off The Emotional Rollercoaster!

Sunday, January 27th, 2008

I am going to share one of the most powerful mindset you need for success but first I want to tell you a story.

My two boys and I are actively involved in Cub Scouting. Yesterday was the annual Pinewood Derby race. For those I you might not be familiar with the Pinewood Derby it is basically a toy car race.

Each boy receives a block of wood, 4 nails that are the axles and 4 tires. They then carve and shape the wood to look like a car and mount the wheels.

Of course just like anything in life it gets pretty competitive so we ended up spending hours polishing the axles, painting the car and basically making it as fast as possible.

So the day of the race my two boys were nervous with excitement and anticipation.

Each boy gets to race four times. It was interesting to watch their emotions as the races progressed. My oldest son came in third place on the first to races.

He was getting upset because my other son had come in second in both of his races.

Then in his third race my oldest son came in first! Oh boy, his emotions instantly swung the other direction and he was on top of the world.

I found it so interesting how their emotional state could swing so dramatically from the success or failure of thier last task.

This same situation seems to affect many adults as well as they begin to build their MLM businesses.

The mark of a true entrepreneur is that they do not become so emotionally involved it each event. They look at each success or
failure as a learning experience.

When you get to a point in your own mind that each activity is not judged as a success or failure but rather just one point in a journey to success, life becomes so much more fun.

The problem is that most of the ways we are taught to build our MLM businesses simply don’t allow us to reach this point. From my experience it really takes two things to happen in your business before you can get your mind around this.

You have to place yourself in a position of lead abundance. If you have more leads than you can physically contact you don’t get as concerned over every rejection.

But you also must put yourself in a positive cash flow position. You simply cannot continue to lose money each and every month and have the mindset you must have to succeed. If you do not have positive cashflow you don’t have a business you have a hobby.

This is the game I play everyday, and it rocks! So right now make the decision to not ride the emotional roller coaster of each race as my son did. Instead get started today building a real business where emotions don’t have to rule your life.

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MLM Business Plan - The RIGHT Way!

Thursday, January 24th, 2008

So I have been thinking more about my MLM business plan and my philosophy that I work under every day. I thought I would share a few more of my thoughts so you can understand where I am coming from as you develop your own strategy.

There is a basic philosophy that has been taught in most network marketing companies that says you promote the company - the MLM company - at the front end. So if you looked at the flow it would look like this: Prospect to Company, Company to You.

It has always been this way because to grow a large organization, the upline leaders needed people to focus on growing the team. The team aspect is what really creates the leveraged wealth in this industry.

Here comes the scary part of this mlm plan….you don’t own your downline. You don’t own your business - the parent company owns the downline and owns your business. What happens the day the company goes bankrupt? What happens when all H*** breaks loose and the press begins to attack the company or the product is found to be defective or dangerous?

I will tell you what happens - and it is sickening - your entire business, and all your income, will be gone almost overnight. I have seen this happen - and it is the scariest thing about this business.

The philosophy I use in my mlm business plan is very simple. I want to control as much of the business as I can. How do I do this?

I simply rearrange the flow so it looks like this: Prospect to ME! I build the relationship with the prospect, I control where the prospect goes. If that means they join my downline - the best answer - then I have built the first relationship, and we are a true team. It allows me to form relationships and bonds with other human beings at a much deeper level. So when the worst happens - which is what we need to plan for - I am prepared to leverage those relationships and hit the ground running.

The other aspect of this plan that is very powerful is that it allows me to have massive leverage. Leverage is one of those things that all the “heavy hitters” in your upline like to talk about, but most have no idea what it can really mean to their businesses.

By creating my own leads, that build a trust and relationship exclusively with me, I am able to create income outside of my primary business, even if these prospects never join my primary company. I don’t know about you, but I call that tremendous leverage - which comes from control of the process.

To summarize, here is the way my MLM business looks in a nutshell - I generate leads, I build a relationship with those leads on autopilot, I profit from these leads, the BEST leads call me with credit card in hand. Keep these ideas in mind as you put the pencil to the paper and start writing your own plan for success.

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Your MLM Business Plan…

Monday, January 21st, 2008

My Wife and I went out for some Chinese food on Friday night. At the end of the meal, I always enjoy reading the little slip of paper inside the fortune cookie. I was surprised that mine actually got me thinking about my MLM Business plan.

My fortune cookie saying was this:

“Luck happens when hard work meets opportunity.”

For the rest of the night I really pondered this little saying. You see, all to often we tend to look at those around use and say “he got so lucky” or “she was lucky to in the right place at the right time”. It is what we don’t see that we usually don’t understand.

I know that other than the occassional $10 dollar payoff on a lottery ticket, my “luck” was usually created by lots of hard work. It is the hard work, the work you put in to your MLM business without know the outcome that will make your “lucky” in the end.

The other day I recieved and email from a person that had been on a teleseminar I conducted. He said how lucky I was to have a solid background in internet marketing before I became involved with MLM and started building my business online.

Frankly, “LUCK” had nothing to do with it. I devoted hundreds of hours and thousands of dollars to my education, so that when I formulated my MLM business plan for success, “luck” appeared to follow me.

Successful business people understand that hard work is the only thing that will put the in the winners circle. Unfortunately, so many people get involved with MLM solely on emotional level - and don’t have the burning desire that will be required to create wealth. They are still stuck on the lottery ticket mentality, and don’t understand that as the fortune cookie says best “luck happens when hard work meets opportunity”.

So start creating your own “luck” today!

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There is no “magic pill” in MLM

Friday, January 18th, 2008

Are you distracted? One of the problems with getting started building your MLM or network marketing business on the internet is that it is so easy to get distracted, spend a ton of money, and basically make no headway in your business.

So how can you focus your energies on the most important things, and save yourself a ton of money?

1. Stop spending money! You heard me right, there is no magic bullet in any system or strategy. For every traffic generation strategy out there - lets take article marketing as an example - there are dozens of info products that will teach you the “secrets” that will explode your traffic. It can be very overwhelming! What I recommend is that if you want to become an expert, and get started quickly - buy ONE product on the subject, then apply yourself 100% to that traffic tactic until you are an expert! DON’T purchase 3 products on three different strategies all on the same day or even the same week - you will simply become overwhelmed and make no progress.

2. Focus! When you are first getting started you should focus on two simple things. Driving traffic and starting a conversation with your new leads. When you drive traffic to your site (which should be some form of capture page) you will get leads. Then you can follow up with these leads either with email (the easiest and most leveraged) or you can call them. You want to begin a conversation with these leads which builds trust over time - this is what will grow you business.

3. Repeat! Just keep mastering one new traffic strategy before proceeding to the next one. Then and only then learn and master a new one. As you repeat this month after month, your traffic and your leads will increase. At first it might just be a few leads a week, but as your traffic grows, so will your leads until someday you could easily be generating hundreds of leads a day.

4. Start with big goals, but narrow the goals down to achieve small victories. At first you really need to celebrate small victories. Celebrate the first lead you generate, celebrate the first income you have! Start small, and build it over time. What happens is most people expect 100 leads per day to hit their account immediately - which is simply unrealistic. Build slowly over time and you will be building a sustainable business!

If you take these four simple elements to heart, before you know it you will be the next “heavy hitter” in your company - you know who I am talking about - the guy or gal that gets to walk across the stage and the annual convention. How does that sound for a long term goal?

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How do you grow your MLM business as a newbie?

Tuesday, January 8th, 2008

I received a great question the today that I just had to sit down and answer immediately. I am sure many of you are struggling with the same question - heck I even did when I first got started!

“Before you have your MLM business built how do you represent yourself as someone who people should work with. For example if you do not have a team built how do you get people to believe that they will benefit from joining your business?

Thanks!

Amy C.”

Wow! I love this question, and I love the fact that Amy stood up and took the risk to fire me off an email and put herself out there!

I am going to answer this from the standpoint of building your business primarily using the internet to generate leads and promote your business. It is actually much easier to do this on the internet than anywhere else.

Step One: Change your mindset! You need to constantly be educating yourself. I RARELY listen to the radio while I am in the car, and I don’t watch TV while I am excersising - I continuously listen to self improvement and educational information on my iPod. This will do more to put your mind in that “leadership” mentality than anything else. Honestly, I used to think this was a voodoo, until I actually started doing it - and now I can see the power in it!

Step Two: Stop promoting your primary business on the front end, and start generating an income from a funded proposal. The easiest way to get started with this is to simply head over to “Magnetic Sponsoring” and purchase the book. Then get started using the system to generate leads for yourself AND an income!

Just imagine how attractive you will be to a prospect when you can tell them how quickly you can put them in a position of positive cash flow! It is not hard AT ALL to make $100 or $200 a month from this system - which will more than cover the monthly autoships or subscriptions most network marketing companies require. Do you think people would be interested in joining your team if you could show them a roadmap to earning money?

Step Three: Start writing about yourself. Write about your successes, your failures, your life. People have a genuine desire to connect with others on a deeper level - so simply provide this connection to them on a silver platter - and they will be calling you.

In conclusion, I would make this one recommendation. Just get started! The faster you get started the quicker this fear will pass. Put yourself out there, just as Amy did by asking this question - and take action!

Why not start right now? Head over to Magnetic Sponsoring and get going….

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Winning The Pinewood Derby

Wednesday, January 2nd, 2008

So its that time of year again for the annual Cub Scout Pinewood Derby. Both of my boys are active in Cub Scouts, so this will be our third year of racing. We have learned a ton over the last few years, and the boys want to go all out to win it big time this year.

Last night we sat down to plan our strategy for this year, as the race is a few weeks away. We opened the box the cars came in and began to study the raw blocks of wood, the axles (nails) and tires.

I started talking to them about the key factors that affect the speed of their cars. We discussed the role of friction and where friction is created in their cars. We came up with the following: wheels to axle, wheels to body, and wheels rubbing on the track rail.

If you wondering at this point how this relates to your network marketing business, hang on just a bit and I will bring it together.

Once we had identified the sources of friction we started talking about how we could reduce the friction at those points of contact. We decided to polish the axles, use graphite and be sure that the wheel to body contact point was very smooth and had a film of graphite on it as well.

After I tucked them in for the night, I began to reflect on friction in business, especially building a network marketing business on the internet.

For your business to succeed, there are a couple of big points of friction you need to “oil”:

    Lead Generation - you need a constant flow of new leads or prospects coming into your system. Once you have this part mastered, life gets much easier. Imagine what 20 or 30 new leads a day would mean to your business!

    Incoming Cash - Your business must have cash to survive - this is not negotiable. When generating leads online, you need a way to profit from those prospects even if they never join your primary business. You can do this simply by promoting other peoples products as an affiliate, or really explode your income and create your own product. You must pursue cash at all costs - it is one of the biggest points of friction and if you don’t your business will die.

Once you “oil” these two points of friction in your business - amazing things will begin to happen. You can begin to work from a point of power - the power that having lead abundance and positive cash flow will give you. People will be attracted to you, because of the solutions you can provide them.

So get out that oil can and get started turbo charging your Pinewood Derby Car - or business today!

Looking for a great way get started generating leads online? Check out Magnetic Sponsoring today - it will revolutionize your business!

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Magnetic Sponsoring Online Review

Sunday, December 30th, 2007

The other day, after a tele-seminar I conducted I received this question:

“How do I get started using the Magnetic Sponsoring system? It looks like I have to purchase a book before I can use the system, is this correct? Could you give a quick review of the Magnetic Sponsoring Online system?”

This is a great question, and I will do my best to provide a comprehensive review of Magnetic Sponsoring. Before we get started I want to be sure you understand the basics behind why you would use a system like Magnetic Sponsoring to generate highly targeted MLM leads for your business.

As you are probably aware, most network marketing companies do not pay out a substantial amount of money when you sponsor a new associate, instead the real wealth from MLM comes two or three years down the road as the residual income and duplication from your team begins to really kick in and give you tremendous leverage.

Because of this you can feel like you are spending tons of money each month for autoship expenses, business building tools, etc. but your not actually making money - which is why you started your own business to begin with.

But there is another part to the equation other than generating income. The other part has to do with targeted leads. If you have been purchasing leads from a lead company, you know the quality you are getting, my experience is that they typically are terrible! Now imagine if you could generate targeted leads, leads that will spend money, leads that understand the hard work required to grow a business. Do you think this could change your business?

You bet! If you are plugging into Magnetic Sponsoring you need to be driving traffic to your landing page. The most targeted traffic you can drive to the page is people that are already involved in MLM or network marketing. They are looking for a solution, and you will provide that solution to them. When they purchase the Magnetic Sponsoring book, you will make a hefty $20 commission - and believe me the site converts really well (about 20% to 50% of signups will purchase the book). You can see how the money will add up fast with enough traffic.

Yes, you have to purchase the book before you can start using the system to generate your own leads. But don’t worry, I promise you it will be the best dollars you have ever spent on yourself! The book literally knocked my socks off when I first read it - and I have read it several times since then!

Once you have purchased the book, get plugged into the prospecting system. It is free to use, but the downside is that you get very little training on generating traffic - which makes sense because you are not paying a monthly fee for the system.

The biggest benefit is that you will instantly be perceived as a leader by your prospect. This helps greatly when you place a phone call to them or send them an email. In fact, get ready because you will have leads calling YOU! That is the power of a system like this.

I hope this quick review helps you understand the Magnetic Sponsoring system. Those that get the best results, simply dive in and get started. Remember, none of these systems are magic bullets, you have to still put in the effort to make them work!

Not familiar with Magnetic Sponsoring? Get Started HERE! <=Click Now!

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Getting Started With Online MLM Leads

Thursday, December 13th, 2007

I received a phone call today from one of my subscribers. We had a great conversation, but the core of the conversation centered around the feeling he had of being overwhelmed. This is a common problem when you are first getting started generating your own leads on the internet.

The problem is that there is so much information out there about list building and traffic building you can easily become overwhelmed and not have a clear picture of where to get started.

I will share with you exactly what I focus on and recommend that you focus on to get started and keep from getting distracted.

Step One: Get plugged into a generic lead generation system. The top two that I have used are:
- Power Prospecting System
- Magnetic Sponsoring

The best part of these systems is that you don’t have to design your own landing page, get web hosting and all those other things that take a big learning curve. This is all provided with these systems, and is actually one of their biggest benefits.

Step Two: Once you have your account set up with one of the generic systems noted above, it is time to focus on traffic generation. Your number on concern should be generating as much qualified traffic to your personalized landing page at these systems - more traffic = more leads = more money = more signups in your primary business.

All of these systems have a product or element that is offered for sale to your leads. When one of your leads purchases this product, you get a healthy commission - which puts money into your pocket.

I want to be sure and clarify one important aspect of these systems. You HAVE to purchase the product to be able to use the system, and some of the systems have monthly fees associated with them. It is very important that you understand the amount of time you will save by plugging into a premade generic lead generation system. Time is money after all.

All three of the systems I mentioned have also been thoroughly tested and tweaked to maximize the conversion rate of the products and signups. Bottom line, don’t be afraid to spend a couple of bucks to give yourself a jump start!

Simply eliminate your feelings of being overwhelmed and just get started with one of these simple systems!

Have you picked up your free copy of “Rejection Free MLM Marketing Secrets”? If not do it today! Just click here….

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What is a Funded Proposal?

Sunday, December 9th, 2007

When I first got started in Network Marketing I had big visions of growing my team quickly, and covering my monthly autoship expenses as fast as possible. Most MLM companies require some of minimum monthly purchase of a consumable product to keep you qualified to earn commissions - or to keep your business “active”. There is nothing wrong with this - other than most of the time MLM business opportunities do not spit off large amounts of monthly income, but you are rather building your business for the long term - the payoff after 2 to 5 years of work.

What happens to 95% of people that will join your team is that they will not realize income fast enough and then get discouraged. Who can blame them? Every month they see cash leaving their pockets - to cover the monthly autoship expenses - and very little to no income coming in. Does this sound like a good way to run a business? NO - and this is what most of your new recruits will be saying as well. This is one of the biggest things that leads to the huge revolving door this business has created.

So what can you do to turn this situation around? Find a way to put cold hard cash into your pocket, and the pockets of your new recruits as quickly as possible! This is where the funded proposal comes into play for your business.

A funded proposal is basically a way for you to generate income from your prospects, even if they never join your primary business. In other words you generate a lead, more than likely using the internet, and then offer them an educational product that they can purchase - without joining your primary business. This is what puts the cold hard cash into your pocket that will cover your monthly expenses, pay for additional advertising or maybe even cover your car payment!

There are several systems available online that you can simply plug into and start using as a funded proposal.

Download your FREE copy of “Rejection Free MLM Marketing Secrets” <=Click There!

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